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Nice,

Nice,

France

France

The

The

French

French

Hostess

Hostess

french

french

the

the

hostess

hostess

Strategic Support, Brand Platform, Values, Brand Story, Visual Identity, Creative Direction, Marketing Materials

Strategic Support, Brand Platform, Values, Brand Story, Visual Identity, Creative Direction, Marketing Materials

The French Hostess is Emmanuelle’s expression. She is curious, well-read, stylish without trying, and unexpectedly funny. 


She gives French cooking a twist. It’s in the way she layers a table, glides between philosophy and food history, and tells stories that make you care about dishes you have never heard of.


Her mission is simple: to share love through food and to show that happiness is a choice, one delicious moment at a time.

The French Hostess is Emmanuelle’s expression. She is curious, well-read, stylish without trying, and unexpectedly funny. 


She gives French cooking a twist. It’s in the way she layers a table, glides between philosophy and food history, and tells stories that make you care about dishes you have never heard of.


Her mission is simple: to share love through food and to show that happiness is a choice, one delicious moment at a time.

core values

core values

core values

contemporary

contemporary

contemporary

*

*

*

classy

classy

classy

*

*

*

curious

curious

curious

*

*

*

creative

creative

creative

*

*

*

colorful

colorful

colorful

brand personality

brand personality

brand personality

uncoventional-traditional

uncoventional-traditional

uncoventional-traditional

Woman of substance

Woman of substance

Woman of substance

Free spirit

Free spirit

Free spirit

brandmark

brandmark

variations

variations

brandmark

variations

brandmark

brandmark

variations

variations

brandmark

variations

the french hostess

the french hostess

the french hostess

tfh

tfh

tfh

We leaned into her beautiful contradictions: unconventional yet traditional, free-spirited but grounded, a little bohemian, a little classic. 

The brand needed to reflect her complexity without ever feeling contrived. Warm and refined, not too polished.

An identity that is colourful but not loud.
A voice that’s smart and unfussy.

We leaned into her beautiful contradictions: unconventional yet traditional, free-spirited but grounded, a little bohemian, a little classic. 

The brand needed to reflect her complexity without ever feeling contrived. Warm and refined, not too polished.

An identity that is colourful but not loud.
A voice that’s smart and unfussy.

french

french

the

the

hostess

hostess

the french hostess certified

the french hostess certified

the french hostess certified

the french hostess certified

the french hostess certified

the french hostess certified

She’s winking,

and so is the brand.

She’s winking,

and so is the brand.

the french hostess

the french hostess

The French Hostess logo captures Emmanuelle’s charm in bold ultramarine, with a swooping script and a playful illustrated face that feels straight out of a French art book.


The wink? It says, “You’re in for something special.”

More than a logo, it’s an invitation to stories, culture, long brunches, and longer conversations.


Whimsical yet grounded.


Timeless and totally her.

The French Hostess logo captures Emmanuelle’s charm in bold ultramarine, with a swooping script and a playful illustrated face that feels straight out of a French art book.


The wink? It says, “You’re in for something special.”

More than a logo, it’s an invitation to stories, culture, long brunches, and longer conversations.


Whimsical yet grounded.


Timeless and totally her.